FIFTEEN YEARS ago Steve Jobs announced three new products: a music player, a mobile phone and an internet communicator. As Apple's then-boss gave his presentation, his audience slowly realised that the three products were in fact a single gadget: the iPhone. Cue...
Search Marketing

Silicon Valley’s search for the next big tech platform
FIFTEEN YEARS ago Steve Jobs announced three new products: a music player, a mobile phone and an internet communicator. As Apple’s then-boss gave his presentation, his audience slowly realised that the three products were in fact a single gadget: the iPhone. Cue...
Link Building for Local SEO: 6 Simple Strategies That’ll Catapult Your Rankings
Consumers want to connect with local businesses. According to Google, searches including “near me” are increasing by 500 percent year on year. What’s more, 81 percent of consumers used Google to search for information on local businesses in 2021. What does this mean...The Complete, Visual Guide to On-Page SEO in 2022 (With Templates!)
Summary. On-Page SEO helps your website to rank higher in the SERPs. This is a great in-depth article by wordstream.com that explains how you can drive more traffic to your website with this On-Page SEO checklist. The link to the source of this article can be found at...
A Complete SEO Checklist for Website Owners
Search engine optimization (SEO) is a broad discipline where it can be easy to get stuck or caught up in details. Sure, the specifics matter – but a top-down approach with a comprehensive strategy to keep you on track is essential. Whether you’re just starting out or...