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8 ways to maximise brand awareness through paid and organic search

This is curated content from the best of the best blogs around IMHO, indispersed with a few of my own.

Summary. Secure your digital dominance, ignite revenue growth, and cultivate enduring customer connections with a top-tier standing in Google rankings – a critical cog in today’s marketing machinery.

The link to the source of this great article from searchengineland.com can be found at the bottom of the page.

 

 

Ranking highly on Google is the best way to build brand awareness, increase revenue, and provide genuine value to your customers.

 

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A full 87% of shoppers in the U.S. begin product searches online, with a majority turning to Google to find the answers they need. The path to purchase is non-linear, with multiple touches occurring across channels, devices, and locations.

Providing potential customers with helpful content throughout this journey is the best way to build trust. The majority of consumers say they trust websites more that appear at the top of the search engine results pages (SERPs). Ranking highly on Google is the best way to build brand awareness, generate leads, increase revenue, and provide genuine value to your customers.

This guide from Conductor outlines eight strategies to maximise brand awareness and make your organic and paid spend go further. Visit Digital Marketing Depot to download 8 Ways to Maximise Brand Awareness Through Paid and Organic Search.

Citation: If you would like to find out more about the source of this article – 8 ways to maximize brand awareness through paid and organic search, see here.

 

Marketing ROI Analyst

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