As digital marketers, content is a critical part of everything we do. And while analyzing and refreshing content may take a lot of time and effort, the results for generating more traffic and improving SEO are clear. With the many things that go into creating content,...
When you think of SEO, you probably think of Google. It’s easy to understand why–Google is the most powerful search engine, period. However, Google isn’t the only search engine, not by a long shot. I’ll even go on record saying that some search engines can...
Digital marketing can help you to streamline and synergize your strategies, provide you with valuable data to identify what works, and make life easier for you in the long run – that is, once everything is set up. But what is “everything?” What does getting “set...
As Facebook’s iOS 14 policies are starting to come into effect along with Google’s recent announcement on privacy updates, advertisers are realizing that the way we used to target and market users is going to change if it has not already. The details about what...
Companies are making big money on social media. And you can too. The trick to social media marketing is knowing the foundations of what makes it work so well. Making money for your business is a huge pro (and what might be your goal on paper), but social gives...
SEO is all about ranking high on Google. The higher your rank the more clicks you get to your website. But what if Google starts sending fewer clicks to websites over time, what should you do? Well, just look at the graph below. It breaks down the last 4 years of...
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